Discover and target new customers with Eucloid's customer acquisition solutions.

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Increase your customer base through effective cross-channel marketing strategies. Leverage data-science models to target prospective customers and maximize return on your campaigns.

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Performance Marketing on Search & Social

Measure and optimize campaigns for performance on various platforms like Google, Facebook, Snapchat & TikTok via following effective strategies:

  • Audience Targeting

    Broaden your users reach across the web based on their preferences and purchase patterns such as demographic, affinity, in-market, remarketing, lookalike

  • Product Listings

    Automate and optimize data feed updates, Create Ad groups to target specific products

  • Campaign Management

    Thematic search campaigns, Retargeting strategy and implementation, Ad extensions management

  • Keyword Analysis

    Perform a thorough keyword analysis, discover longtails keywords, click potential, analyze & filter by searcher intent

  • Bid Optimization

    Align bidding strategy with KPIs, Improve Quality score on Google

  • Landing Page Optimization

    A/B testing & Audience Signals to optimize targeting

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Enhance Organic Reach Using SEO

Increase your online visibility by enhancing local search results and optimizing user experience through these data-driven approaches:

  • Keyword Analysis

    Perform a thorough keyword analysis, discover longtails keywords, click potential, analyze & filter by searcher intent

  • Off-Page SEO

    Website promotion, social media marketing, brand mentions, and customer reviews

  • On-site SEO

    Content optimization, Internal and external linking & Page-loading speed

  • Technical SEO

    Optimize robots.txt, XML sitemap optimization & Mobile latency

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Improve Effectiveness Through Attribution Modelings

Optimize marketing strategies and improve the effectiveness of advertising by selecting the right attribution model

  • Rule-based models: Rule-based credit distribution for clicks and impressions
    • First touch
    • Last touch
    • Time decay
    • Linear
    • Position based
  • Data-driven

    Trained from your own data, uses machine learning technology to re-attribute conversions on impressions and clicks the one which likely drove the conversion.

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Develop Look-Alike & Other Data Science Models

Optimize campaigns by aggregating user behavior and preferences by leveraging first and third-party datasets using the following data science models:

  • Propensity models
  • Subscription models
  • Product bundling
  • Churn prediction
  • Loyalty programs
  • Cross-sell and up-sell via product and services recommendation

Additional Features

Design and Implement Customer Referral Program

Increase Reach By Leveraging First & Third-Party Datasets

Maximize Return On Ad Spend

Our Technology Partners

Adobe
Facebook
Google
Amazon Web Service
Treasure Data
databricks
Customer 360 view for a fashion retailer to increase marketing effectiveness

Case Studies

Customer 360 view for a fashion retailer to increase marketing effectiveness

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